The Importance of Website Navigation in Atlanta Web Design

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There are many aspects that dictate how well a business can expect to do based on the creativity and the quality of their Atlanta web design.  One of the most important of these aspects is the ease with which an individual can navigate within the website.  Website navigation is the term coined to refer to any of the ways in which the pages of a website are linked together and the user-friendliness of the site for the user.  If the website navigation has been designed poorly, it can hinder the user’s ability and will not allow him or her to flow from page to page with ease.  If a user cannot flow easily from page to page, chances are that he or she will try another website, so it is imperative to one’s business that he or she builds the most navigational-friendly site possible. Read the rest of this entry »

SEO Tips Before Moving to a New Website

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Sometimes when doing business, it becomes necessary to change web sites.  This is a common practice; however, it is important to know a few basics before doing so, as there can be some problems associated with this.  Having the appropriate knowledge and planning accordingly is the best course of action. Read the rest of this entry »

Beyond SEO: Strategies For Promoting Your Website Offline

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Most marketers and business owners focus the majority of their efforts targeting online audiences because… well… it’s cheap! Yet, you’re also competing with tens of thousands if not millions of other websites for the most competitive keywords. It’s also much harder to sustain the casual visitor’s attention, versus someone who already knows about your website and is deliberately coming to visit. Furthermore, don’t discount the number of people out there who are unfamiliar with online search techniques but can figure out how to type in a web address with some help from the grandkids. Read the rest of this entry »